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2008 Banking Identity Safety Scorecard:
Authentication and Alerts are Keys to Acquiring, Retaining
and Empowering Customers
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Overview

Javelin’s 2008 Banking Identity Safety Scorecard ranks banks and credit unions on their customer-facing identity fraud Prevention, Detection and Resolution™ capabilities. Leveraging the nation’s most comprehensive study on identity fraud, Javelin updates the Prevention, Detection and Resolution™ criteria each year to show specific ways that individual financial institutions (FIs) can increase customer safety and loyalty by partnering with account holders to fight identity fraud criminals. Using a combination of mystery-shopper (averaging 5.8 calls per institution) and Web site research to score 25 leading U.S. providers against relevant Prevention, Detection, and Resolution™ criteria, collectively this study represents 50% of the U.S. market in 2008 by dollar value of deposits, according to the FDIC.

Primary Questions

  • How can banks and credit unions benchmark their efforts in the battle against a $45B U.S. identity fraud problem?
  • Which financial institutions rank highest against Javelin’s customer-facing Prevention, Detection and Resolution™ criteria?
  • What type of account protection capabilities should banks and credit unions implement now to increase customer safety through Prevention, Detection and Resolution™?
  • Within the U.S. banking industry, where is banking safety strongest and where is it most vulnerable?
  • Which customer safety features will most differentiate financial institutions in the future?

Length: 42 Pages

Charts/Graphs: 19

Price: $1,500

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Invoicing is available to financial institutions or publicly owned firms, contact Kathleen McCabe at inquiry@javelinstrategy.com


 

Companies Mentioned

Companies mentioned or analyzed by Javelin in the report, include Apple (iPhone), Banco Popular, Bank of America, Bank of the West, BB&T, ChoicePoint, Citibank, Citizens (RBS), Comerica, Entrust, Equifax, Experian, Fair Isaac, Federal Trade Commission, Fift Third Bank, First Data, GeoTrust, Golden 1, HSBC, IBM, Identity Theft Assistance, ING Direct, JPMorgan Chase, Kaspersky, M&I, MasterCard, McAfee, National City Bank, Navy Federal Credit Union, PNC, Regions, RSA, Sovereign, SunTrust, Symantec, TD Bank, T-Mobile (G-Phone), TransUnion, Trend Micro, Union Bank of California, US Bank, VeriSign, Visa, Wachovia, Washington Mutual and Wells Fargo.

About Javelin

Javelin is the leading provider of quantitative and qualitative research focused exclusively on financial services topics. Based on the most rigorous statistical methodologies, Javelin conducts in-depth primary research studies to pinpoint dynamic risks and opportunities. Javelin helps its clients achieve their business initiatives through three service offerings, including syndicated research subscriptions, custom research projects and strategic consulting. The company's client list includes some of the largest banks, credit unions and card issuers, as well as significant technology enterprises in the financial services industry.


Visit the company at: www.javelinstrategy.com.

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