This is the largest ATM-focused event in the world and an opportunity to network with colleagues and professionals from all sectors of the industry. ATMIA’s U.S. conference is expected to draw more than 1,200 attendees, including international delegates from more than 25 different countries – giving it a truly global perspective.
Session 9: New Opportunities for Increasing ATM Usage
February 12 2:00 – 2:40
Speaking: Krista Tedder
In the age of digital advancement companies can focus too much attention on their digital customer and not enough on their customers who do, or could use ATM services. What research shows is that consumers expect their in person interactions to be as frictionless and easy as with their digital device. Javelin Strategy consumer research paired with industry analysis will provide attendees with clear strategies to build business cases to expand ATM services.