Research

February 2015

CONVERT 'SILENT ATTRITION' INTO BANKING ENGAGEMENT and PROFITS--SPONSORED by DELUXE

This whitepaper quantifies the value of effective engagement by analyzing revenue,
the cost of acquisitionBanks and credit unions can boost the profitability of a new customer, and the cost of servicing new checking account customers over the first three years of the customer relationship.

Banks and credit unions can boost the profitability of a new customer an estimated $212 a year with effective onboarding that emphasizes engagement. This study underscore that wooing a new customer is only half the battle.

(13 pages; 5 graphics)

December 2014

2014 MOBILE BANKING FINANCIAL INSTITUTION SCORECARD: Competition Heats Up as Mobile Offerings Mature

This scorecard displays top financial institutions’ performance in the key areas of accessibility, functionality, app user ratings, and alerts and notifications. This report also features consumer data-driven trends designed to help identify key strengths and growth opportunities for mobile banking providers.

51 pages; 45 charts/graphs

December 2014

MOBILE BILL PAY: Strategies to Grow Adoption and Build Engagement

This report provides a market-sizing for bill payment, benchmarks the growth in mobile payment, and spotlights key trends and recommendations for upgrading and marketing bill payment services to win over holdouts and consumers.

32 pages; 14 charts/graphs

December 2014

BIG DATA IN BANKING AND PAYMENTS: Balancing Innovation and Regulation

We are a digital culture — communicating, interacting, and consuming through every digital platform available to us. Data is being generated at an incomprehensible rate, and it will continue to increase in volume and velocity. In this report I talk about how financial institutions are collecting and using big data as well as who the winners and losers are in the world of big data.

19 pages; 5 charts/graphs

December 2014

THE DIGITAL APPROACH TO AFFLUENT AND HIGH NET WORTH CUSTOMERS

This report researches the digital and in-person banking habits and attitudes of wealthy consumers by segment and identify unmet needs. The four segments analyzed in this report are the mass affluent, core affluent, high net worth, and ultra-high net worth groups. It also identifies best practices for serving and growing a base of high-income consumers.

18 pages; 10 charts/graphs


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